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What is an Experiential Activation?

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An experiential activation can be known as event marketing, brand activation, experiential marketing, event installation and live marketing. 

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This specific type of marketing is purely focused on creating a meaningful connection between the brand / product and the consumer. 

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Be Productions have worked with an extensive list of established major brands, products and companies to; promote, launch, install, market and advertise unique consumer experiences.

Experiential activations give the consumer personalised interactions. With hands-on participation and involvement, activations create memorable and long-lasting relationships between the consumer and brand.

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